Customer feedback form
A low score asks what went wrong, a high one asks for a review.
What's inside
One to three stars asks what went wrong and offers to make it right; four or five stars asks what they loved and for a public review.
- 1How was your visit?
- 2What went wrong?Only if “How was your visit?” is 1 to 3
- 3Would you like us to make it right?Yes, please contact meNo, thanksOnly if “How was your visit?” is 1 to 3
- 4How can we reach you?Only if “Would you like us to make it right?” is Yes, please contact me
- 5What did you love?Only if “How was your visit?” is 4+
- 6Would you leave us a public review?Sure, send me the linkNot right nowOnly if “How was your visit?” is 4+
Feedback you can act on the same day
Unhappy customers are asked what went wrong while it's fresh, and only those who want a reply leave a phone or email. Call them the same day.
Happy customers are the ones you ask for a review. Send the review link to everyone who said yes, while the visit is still in their head.
Put a QR code on the receipt, the table or the counter. Feedback given in the shop is more honest than an email a week later.
Customer feedback questions
Is the feedback anonymous?
Yes, unless the customer chooses to be contacted. The form asks for no name or email, and only a low-score customer who wants a reply leaves a way to reach them. Leaving names out gets you more honest answers about a cold coffee or a slow table. Say it in the intro, for example, anonymous unless you ask us to reply.
Why not ask everyone for a public review?
Asking only customers who gave four or five stars sends your happiest customers to review sites and brings problems to you first. Check each review site's rules, as some limit selective asking. Read the low scores every morning. A customer who gets a call within a day often comes back, and many never post the bad review at all.
Can I see my average rating?
Yes. Your responses show every rating, and the export gives you a column to average. Track it monthly to see whether a change worked. Wait for about 30 ratings before you trust the number. With two locations, duplicate the form per shop and print a separate QR code for each, so every location gets its own average.
- Contact formA friendly contact form that asks what it's about, so you answer the right thing first.
- Salon appointment formClients choose a service and preferred times, and you confirm the exact slot.
- Custom cake order formCustomers describe the cake, servings and date with a photo, so you can quote once.
- Bakery pre-order formCustomers order a weekly box and pick a pickup window that can't overfill.
- Simple order formA clean order form for small sellers: items, quantities, delivery and how to pay.
- Team shirt order formOne person orders shirts for a group, with a size and a name for each shirt.
- Custom print order formCustomers upload artwork and choose size, finish and quantity for a proof.
- Art commission requestClients describe the piece, style and deadline, with references, in one request.
- Flower order formCustomers pick a bouquet size and palette and write the card.
- Appointment booking formClients book one of your open slots, and each slot books only once.
- Meal prep order formCustomers pick how many meals of each dish they want this week.
- Photography booking formClients share the shoot type, date, place and people, so you quote in one reply.
- See all
